"Nothing is more memorable than a smell. One scent can be unexpected, momentary and fleeting, yet conjure up a childhood summer beside a lake in the mountains; another, a moonlit beach; a third, a family dinner of pot roast and sweet potatoes during a myrtle-mad August in a Midwestern town. Smells detonate softly in our memory like poignant land mines hidden under the weedy mass of years. Hit a tripwire of smell and memories explode all at once. A complex vision leaps out of the undergrowth." ~Diane Ackerman, A Natural History of the Senses.
For me , entering a restaurant is not just a meal occasion, it's a sensual ritual for exciting all my senses, then my nerve buds, up to my neurons , then encrypting this stimulation into my memory storage area.
And if this ritual didn't happen, then the restaurant failed in making me a memory.
And if it failed in making this memory, this simply means : " the food wasn't great". And, although I am a food scientist , where one would assume that would be easy for me talking about a restaurant , its menu and its food. But it is not. Because I tend to talk about almost all the factors that affect eating. You will notice that as you read below.
The couqley bistro- restaurant experience for brunch, was one of those vivid memories that had successfully been processed and stored. As you enter, you are overwhelmed with the smell of home made omlettes and pancakes, and so you evocatively remember the Sunday mornings where you used to wake up late , smell something delicious and enter the kitchen to see your mother preparing for you, your favorite breakfast: Pancakes. Bringing back this picture is worth it all.
For me , entering a restaurant is not just a meal occasion, it's a sensual ritual for exciting all my senses, then my nerve buds, up to my neurons , then encrypting this stimulation into my memory storage area.
And if this ritual didn't happen, then the restaurant failed in making me a memory.
And if it failed in making this memory, this simply means : " the food wasn't great". And, although I am a food scientist , where one would assume that would be easy for me talking about a restaurant , its menu and its food. But it is not. Because I tend to talk about almost all the factors that affect eating. You will notice that as you read below.
The couqley bistro- restaurant experience for brunch, was one of those vivid memories that had successfully been processed and stored. As you enter, you are overwhelmed with the smell of home made omlettes and pancakes, and so you evocatively remember the Sunday mornings where you used to wake up late , smell something delicious and enter the kitchen to see your mother preparing for you, your favorite breakfast: Pancakes. Bringing back this picture is worth it all.